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Digital Inclusion Award Finalists –

September 7, 2010

The UK IT Industry have announced the finalists for their 2010 awards and we’re very much looking forward to what is sure to be the highlight of the evening, the Race Online 2012 Digital Inclusion Award.

In the interests of impartiality, we’ll be taking a closer look at each project over the next few weeks in the lead up to judging day on 1st October. First up, wants everyone to enjoy the advantages of the internet that we take for granted, whatever their age, wherever they live.  It’s for anyone of any age and contains loads of instructional videos to make it as simple as possible.  You can email, text and video call families from only two clicks and according to 89 year-old Olive, she “just cannot believe you can see all of your family’s photos.”

It has been designed with accessibility in mind, with large contrasting fonts and writing and can work on touchscreen devices to bypass the difficulties some people find when getting to grips with a mouse. has gathered over 5,000 users and is now being used from Swindon to Sydney.  Sites such as this show older people are willing to embrace social media, it’s simply a matter of finding a means which is simple and enjoyable

Have a look at some of the other nominees here.

If you’re not already involved in the Race Online 2012 campaign, join us now.

6 Comments leave one →
  1. Andrew Tollett permalink
    September 17, 2010 1:21 pm

    A while back I was delighted to see on Netscape on TV an utterly innovative web site being featured as a significant site for older and vulnerable people to easily and intuitively use for communication. Having provided support to older people for Age Concern London (now Age UK). I knew that a radical new approach to communications and computing is and was needed for older and other vulnerable people.

    Since then I have become involved with and use it all the time in my own efforts to help the vulnerable and challenged go on line as it’s just a great world class product!

    It puts older and separated people in touch in so many ways It was only yesterday that I was able to help a nurse with elderly family overseas to be back in touch by recommending Finerday and, as with so may others, I am sure Finerday will be passed on to may more, and so around the world and will become a world embracing force for good. This can and will make a world class difference!

    May I also mention the efforts of Lilla and Howard who have put their all into this project and have had a very difficult time doing this work, being severely hit by others greed and being let down as well, but with a selfless dedication they have seen to fruition a wonderful product as they are two people who really do care and work so very hard for what they believe in and have spared nothing to get the web site to this situation where it will be I am sure what they are aiming for! A world class help to those around the world who need it.

    May I utterly recommend this product and the people behind it to you!

    Andrew Tollett
    My Total Computing Project, a new way of doing computing for everyone.

  2. September 14, 2010 6:44 pm

    I must say that for myself and my imidiate family, Finerday has been a lifeline.
    Our family has been seperated in many ways, distance being one of them, Finerday has aloud us to send pictures and comenicate with each other, and for the “non tech heads” that we are, we have found the simplicity of Finerday outstanding.
    I check Finerday everyday i would be lost now without it.

    This leaves me to give a HUGE Thank you to the team behind Finerday. x

  3. September 14, 2010 6:30 pm

    Thank You for the photographs greeting us as finerday apears. It does give lonely person the warm feeling that there are people close to them, old age and left alone results in much loneliness.

    I am sure that this computer will make up knowing there are people out there who do care. On behalf of many people in my position thank you for all the understanding and the improvement to our lives.

  4. September 14, 2010 12:57 pm

    I could not disagree more with the previous two comments.

    Our involvement with and successful court case against Finerday Ltd left my company severely out of pocket. Statements from two other independent companies involved in the development of prior to our work commencing showed that we are not an isolated case.

    Despite being ordered to do so in court, Finerday Ltd have still not settled the outstanding amounts owed. Still, if they win – perhaps they might be in a position to settle up, so – good luck!


  5. Sean Read permalink
    September 13, 2010 9:32 pm

    I wholeheartedly endorse Ed Gibson’s comments and I wholeheartedly commend Finerday. I had the privilege of working for a short while with Howard and Lilla on the Finerday project, having known Howard for a good number of years now. I know both his abilities and his passion.
    Universally, the Finerday concept is well received with a seemingly endless array of potential applications in familial, ‘senior’ or healthcare environments.
    The platform itself is of course fantastic: intuitive, intelligent, secure and appealing. In addition, Howard and Lilla themselves are simply charming people, tirelessly dedicated to the project and the cause, with a genuine desire to connect or re-connect the disconnected. They are great people, with a great vision and a great platform.

    Sean Read
    Chief Operating Officer
    ADA Technology Services

  6. September 9, 2010 4:08 am

    In years to come we will look back and wonder how we got along without Finerday. Millions of people across the globe are afraid to use a computer and explore the world using the internet. Finerday provides an easy to navigate dashboard, using the newest and best security measures to help keep users safe while online.

    When families are separated, by geography or physical abilties, Finerday provides just the right mix of technology and communication to help bring everyone together again. With the click of a easily recognizable icon, sending and receiving emails is a breeze. Adding photos of a loved one, real time, is easy and clear. Navigation aids are readily available, and best of all, help is only an email away.

    I commend Howard Bashford, and Lilla, for their perserverance, passion, and loyalty to those looking for a safe and reliable social media platform to ‘be a family again’.

    Edward P Gibson, CISSP, FBCS
    Attorney – US; Solicitor – England/Wales
    FBI (retired) 1985 -2005
    Microsoft Ltd UK (former) Chief cyber Security Advisor 2005-2009
    Director, Forensic Technology Solutions, PricewaterhouseCoopers, Washington DC 2010 –

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